Sybase in the News
Direct Marketing News: Will mobile drive more e-commerce revenue than PCs? Readers respond
The mobile device is changing how consumers shop, as well as how retailers and marketers approach e-commerce, Sybase 365’s Diarmuid Mallon said. Mobile devices, mobile Internet access and mobile payments are all gaining popularity.Source from www.sybase.com/press Go to Source
A-Team Group: Opinion: The Rise Of The Chief Data Officer
Employing Chief Data Officers is critical now because of the problems and opportunities Big Data presents, wrote Sybase CTO Irfan Khan. Engaging in Big Data issues without a CDO could leave firms drowning in a data deluge.Source from www.sybase.com/press Go to Source
Securities Technology Monitor: Identifying and Eliminating Market Manipulation
Eliminating market manipulation is a major goal for trading exchanges, helping them ensure fair market play. Sybase’s Neil McGovern describes how providing an honest environment results in more liquidity, better spreads and more activity for the exchange.Source from www.sybase.com/press Go to Source
Securities Technology Monitor: Credit Suisse Keeps Big Data in Perspective
“Big Data’s value is only the amount of useful information one can derive from it,” said Sybase’s Kutay Kilic. One-size-fits-all solutions will not solve Big Data problems; key pieces must work in harmony with other parts of the architecture.Source from www.sybase.com/press Go to Source
Database Journal: The Hidden Cost of Scaling with NoSQL
The modern database marketplace offers self-management and self-tuning features to help ease DB management challenges. ISVs can tailor DB architecture, while automated, self-tuning databases need not compromise scale, management or data reliability.Source from www.sybase.com/press Go to Source
DBTA: SAP to Simplify Mobility Management with Afaria 7.0
The new Afaria release will help customers manage the influx of mobile devices, networks and applications in the enterprise. Afaria 7.0 allows enterprise IT to more effectively manage mobile applications and devices through a new user interface.Source from www.sybase.com/press Go to Source
Waters Technology: Real-Time Surveillance: Mission Impossible?
A European regulator has identified market-manipulation techniques it hopes to eradicate, and Complex Event Processing can help with programmed tools that recognize meaningful events, flagging them for real-time action.Source from www.sybase.com/press Go to Source
Forbes: The Big Lie About Big Data
Organizations need not fear Big Data if they use a columnar-based analytics infrastructure. Such a data warehouse can analyze massive data sets, including unstructured data, performing faster and scaling readily to include as many users as is necessary.Source from www.sybase.com/press Go to Source
Markets Media: A Needle in a Haystack
SAP has created its own Big Data solution, and Sybase plans to integrate design elements into its own in-memory analytics product, said Sybase’s Neil McGovern. Sybase RAP’s columnar-type database can outperform traditional databases for complex analytics.Source from www.sybase.com/press Go to Source
Business News Americas: The evolution of mobile payments in Latin America
Mobile payment models in Latin America require mobile operator alliances and leadership from the financial sector, according to Sybase 365’s Mary Gramaglia. The right agent networks reach into more rural communities and expand m-payment ecosystems.Source from www.sybase.com/press Go to Source